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Why LU’s BS in Business Administration & Data Analysis – Digital Marketing & Advertising Program is Perfect for Degree Hacking

Liberty University’s BS in Business Administration & Data Analysis – Digital Marketing & Advertising program blends business, marketing strategy, and analytics. The program is designed with flexibility in mind, allowing students to tailor their studies and complete their degree at a pace and cost that works best for them.

Here’s why it is an excellent choice for degree hacking:

Flexible & Accelerated Path

  • 100% online format with 8-week courses designed for working professionals
  • Transfer up to 90 approved transfer credits, so you can focus your LU time on advanced coursework  
  • Option to test out of (earn credit by exam) certain courses, enabling you to accelerate your timeline where your knowledge already aligns

Career & Marketing Preparation

  • Builds integral skills in digital advertising, marketing analytics, and consumer insights, enhancing your general business skills and employability
  • Combines core business and modern marketing skills to prepare graduates for high-demand business careers.
  • Lays a foundation for certifications in analytics and digital marketing (earned separately)

Why Most People Take 3–4 Years (And How to Do It in 6–12 Months)

Why Most Students Take 3+ Years

Most students overspend on general education courses or assume all digital marketing courses must be completed directly at LU. However, you can take the shorter and more convenient track when you avoid these pitfalls:

  • Paying LU tuition for general education courses: Some students don’t realize general education courses like English Composition, History, Intro to Psychology, and College Algebra are widely available through American Council on Education (ACE)-approved providers like Study.com at a much lower cost.  
  • Missing the maximum 90-credit transfer policy: Students who degree hack usually transfer in the full 90 credits before enrolling, and then complete the last 30 upper-division/major credits at LU to maximize savings.
  • Sticking to a traditional school pace: Many students follow the typical semester-based schedule instead of taking advantage of LU's shorter online terms.  
  • Skipping affordable options. Not leveraging Study.com, CLEP, or DSST for prerequisites leads them to paying full tuition for all of their LU courses.  

Here's what degree hackers do that others don't:

  • Transfer the full 90 credits: Before enrolling at LU, they strategically complete up to 75% of their degree (90 out of 120 credits). This approach lets them transfer the maximum credits and reserve LU tuition for only the advanced courses.
  • Use Study.com for general education and course prerequisites: Principles of Management, Principles of Marketing, Business Law, and Accounting I & II are just some of the courses you can cross off your list before enrolling in the BSBA in Data Analysis – Digital Marketing & Advertising program.  
  • Plan the entire transfer strategy: Degree hackers review LU’s requirements, match each requirement with Study.com and other ACE-approved providers, complete all 90 transferable credits, and transfer all credits to LU.
  • Result: Graduate in 12 months or less for ~$11,000 instead of $46,000+. 

Smart planning and cost-effective learning resources let you fast-track your degree without breaking the bank. You’ll save money and enter the job market sooner with a stronger edge.

Strategy Guide: Tips on How to Hack LU’s BSBA & Data Analysis – Digital Marketing & Advertising Program

With a smart plan, LU’s BSBA & Data Analysis – Digital Marketing & Advertising degree becomes one of the fastest and most affordable ways to complete a business-focused program. We have created a simple guide to earning your degree based on the insights and tips from alumni, academic advisors, and students who successfully hacked their degrees.  

This guide shows you how to plan your credits strategically and shave months off your program.

LU Online BSBA & Data Analysis – Digital Marketing & Advertising Pre-Enrollment Hacks

  • Transfer general education - For just $95/month, you can use Study.com to complete general education and elective courses before enrolling.
  • Leverage credit-by-exam opportunities - Take CLEP or DSST exams to earn credit units quickly and more affordably. At about $97 for CLEP and $100 for DSST, they can replace expensive courses from LU and shorten your path to graduation.
  • Maximize the 90-credit transfer before enrolling - Audit your previous coursework and exam credits to see exactly what you can apply toward your degree.
  • Strategize your courses - DegreeHack.org helps you create a personalized strategy on how to complete your degree faster and cheaper while still receiving the same quality of education.

LU BSBA & Data Analysis – Digital Marketing & Advertising Degree Hacking Plan

BSBA & Data Analysis - Digital Marketing & Advertising: What Transfers and What Doesn’t

At Liberty University, the BS in Business Administration & Data Analysis – Digital Marketing & Advertising program follows a 120-credit framework designed to blend essential business foundations with advanced, specialized coursework.

The following breakdown ensures you can save time and money while still gaining the advanced coursework, brand value, and accreditation that come with finishing at LU.

  • 39–42 credits: General Education (transferable)
  • 15 credits: Major Foundational Requirements (transferable)
  • 48 credits: Major Courses and Digital Marketing & Advertising Cognate (upper-level must be LU)
  • 15-30 credits: Electives (transferable)

LU BSBA & Data Analysis - Digital Marketing & Advertising Degree Requirements: Course Transfer Strategy Table

Liberty University Course Transfer Table
Liberty University Course Credits Recommended Other Options
Principles of Marketing 3 CLEP - Principles of Marketing
Composition and Rhetoric 3 CLEP - College Composition | SOPH-0015
Operations Management 3 Not available elsewhere
Customer Retention Through Digital Marketing 3 LU only
Strategic Planning/Business Policy 3 LU only
NOTE: This is just a sample—the complete transfer plan includes all required courses with specific equivalencies and cost breakdowns.

Why Degree Hacking Works for LU’s Business Administration & Data Analysis – Digital Marketing & Advertising Students

  • Accelerate Your Business Degree: Why spend 3–4 years when you can finish in just 6–12 months? By transferring affordable credits for foundational courses, you can fast-track your BSBA in Data Analysis – Digital Marketing & Advertising.
  • Start Smart with Low-Cost Credits: Complete general education and introductory business requirements through platforms like Study.com or CLEP/DSST exams before enrolling at LU. This strategy can bring your total cost down to around $11,000.
  • Preserve LU Excellence: Your core courses in data analysis, digital marketing, and advertising are taken directly through Liberty University, ensuring you graduate with a respected, high-quality degree, just on a faster, more affordable timeline.

Ready to Complete Your Plan?

Your Liberty University BSBA & Data Analysis – Digital Marketing & Advertising degree-hacking plan includes:  

✓ All 120 credits mapped with transfer equivalencies

✓ Study.com course codes + CLEP/DSST exam IDs

✓ Cost breakdown and timeline for completion

✓ Backup alternatives if transfer rules change

Applying to Liberty University for the BSBA & Data Analysis – Digital Marketing and Advertising

When to Apply and Turn in Requirements: Best Timing

LU Online has three terms: fall, spring, and summer. You can apply anytime, and if admitted, you can begin at the next available term. For the smoothest experience, finish as many transfer credits as possible before applying, then submit your application at least two to three months before your intended start date to allow time for transcript submission and credit evaluation.

LU’s Admissions and Transfer Logistics

  • Apply online in under 20 minutes through LU’s portal
  • Submit transcripts and transfer documentation
  • LU typically provides transfer evaluations in ~2 weeks

LU Tuition and Other Aid Information

  • $390 per credit for full-time students and $455 per credit for part-time students
  • LU accepts FAFSA, scholarships, military benefits, and employer reimbursement
  • Save thousands of dollars by transferring up to 90 credits before enrolling

LU BS in Business Administration & Data Analysis – Digital Marketing & Advertising Career ROI

  • Median Annual Salary: $159,660 for Advertising, Promotions, and Marketing Managers
  • Degree payback time: often under 2 years
  • Digital marketing is expanding quickly, with the U.S. Bureau of Labor Statistics projecting a 6% job growth for advertising, promotions, and marketing managers in the coming years.
  • Typical Roles: Advertising Account Executive, Digital Copywriter, Digital Marketing Specialist, Market Research Analyst, Media Buyer, Promotions Manager, Public Relations Officer, SEO Strategist, Social Media Marketer, or Web Content Manager

Liberty University’s BSBA in Data Analysis – Digital Marketing & Advertising can be completed in just 6–12 months with a strategic credit transfer approach. This path can save you over $35,000 while accelerating your entry into a dynamic field where data meets creativity.

Save time and money earning your BSBA in Data Analysis – Digital Marketing & Advertising. Many students can complete the degree for under $11,000 in just 6-12 months. Build valuable skills for careers in marketing analytics, consumer insights, digital advertising, and beyond. Enroll now and start paving the way to your future success!